Publisher Profile / Traffic Sources
This page summarizes RoamFuse’s publisher model, traffic sources, compliance controls, and tracking approach. We operate a creator-first network focused on consumer conversion offers.
Traffic source overview
We recruit creators and publishers who drive traffic through social video and content-led discovery. We maintain clear policies to avoid prohibited or low-quality traffic.
| Source | Role | Notes |
|---|---|---|
| TikTok | Primary | Short-form discovery, product demos, quick reviews, travel highlights. |
| YouTube | Primary | Long-form reviews, travel guides, comparisons, evergreen content. |
| Blogs / forums | Secondary | Editorial posts and community threads (case-by-case; must be compliant). |
| Email / paid media | Restricted | Only allowed when explicitly approved in writing and compliant with platform and program rules. |
Link placement (typical)
Creators use placements that match each platform’s rules and user expectations.
Bio / profile links: common for TikTok and Instagram-style flows (where applicable).
Description links: standard for YouTube (video description + pinned comment where appropriate).
Editorial context: creators integrate links only when relevant to the content (no spammy placements).
Tracking approach (high level)
We aim for attribution clarity and creator-level reporting. Tracking details vary by merchant/network and are implemented per program requirements.
- Consistent identifiers: we use creator-level identifiers (e.g., subID) to associate conversions to the correct publisher.
- Parameter hygiene: we avoid unnecessary redirects and do not alter merchant links in ways that violate program rules.
- Audit readiness: we maintain an internal log of onboarding steps, traffic source declarations, and compliance acknowledgements.
Example (illustrative only)
Tracking parameters may include creator IDs and source labels, such as:
?subid=rf_creator_001&src=tiktok&content=review_video
Compliance & brand safety
We focus on disclosure, honest representation, and traffic integrity. If a publisher violates policy, we can pause or remove them from active promotion.
Disclosure enforcement
Creators must disclose affiliate relationships clearly. We provide examples tailored to short-form and long-form video.
Prohibited tactics
No cookie stuffing, forced clicks, adware, misleading redirects, or fake claims. No unauthorized brand bidding.
Reviews & checks
We review creator profiles during onboarding and may do periodic sampling checks for policy adherence.